My topic crisis is the well publicized Christmas Island Detention Center Riots, the most recent article is just two days old, and with March's detainee breakout still ringing in people's ears, and it is a hot topic. There's no denying it is a crisis, without a doubt but I believe the Labor Government is going about it all the wrong way.
At the current time it seems to most average Australians that nothing is being done, and that the Labor Government has lost control of the situation. With tax-payer money being spent to repair damages done to centers, by people who potentially want to live in our country it’s understandable to see the average Australian is rather frustrated by it.
If I were the head PR manager for the government or even PM this is what I would recommend doing. Firstly you would have to contain the problem whether that be by add more guards or taking away privileges from the detainees, whatever it is it should be done quickly and as soon as possible.
They need to put in place a new policy perhaps best summed up by the West African proverb made famous by US President Theodore Roosevelt "Speak softly and carry a big stick; you will go far." With that I mean treat the detainees with respect make sure they are comfortable with their stay and assist them with their attempts to join the Australian community. Whilst doing that the unruly detainees the so called "ring leaders" of these riots need to be dealt with severely. I hate to use the phase but they need to be made an example of, and enforce the notion of anti-social behavior will not be tolerated in Australia.
Whilst all these changes will be under going on I would publicly announce every detail as it came to pass and inform the Australian public of what they intend to do how they'll go about it. The whole process put be performed with absolute transparency, so the Australian people can fully understand that the government is devoted not only to protecting its citizens but offering help for those hoping to seek asylum within Australia.
In conjunction with those methods I would suggest that they seek public input organize polls, on such shows as Q&A and Dateline. The government must use the public to get idea and feel how the Australian people want to go about dealing with the issue. This will not only be great PR for the solution but the Australian public will feel like they're getting involved and that their apart of the solution. The people will more likely understand and appreciate what the government is doing if they believe they are influencing what is going on.
On a long term out it could prove vital by taking this method because it will look like they are in touch with average Australian.
Sunday, June 12, 2011
Two Sides to a Coin. Part 13
Well that's it, it's over I’ve finished my last day of work experience at Football West and I’ve enjoyed every minute of it and I must say I’ve learnt a thing or two as well.
I believe I have come a long way to from that fella who got lost on his way to his first day of work experience all those weeks ago. I believe I have learnt a fair bit not only how PR functions in a working, breathing environment but a little bit about myself. I think before work experience I doubted my abilities but by basically being thrown in the deep end I think I’ve managed to swim.
Looking back I accomplished a lot in not a very large time frame, and for that I am proud of myself. It was incredibly rewarding seeing my work displayed on a state wide scale, I mean some small parts of my writing was in the same magazine as Craig Fosters, not many people can claim that.
My last day to be honest was quite routine I went there as per usual and was set to work on the around the grounds article which I did weekly, and then was tasked to finish my updating of the coordinates for the site. Unfortunately it wasn’t a very long day my mentor Chris, had to go to a conference so regrettably it was cut short. I will have fond memories of Football West, I was given a Football West shirt to commemorate my time there.
During my time there, there was one point where hit really hit that this was for real and surprisingly I wasn't behind a desk or even at Football West, of all places it was at the Leederville Hotel Night Club. I was drink with old work friends and a friend of a friend mine who I’d only had limited interaction with approached me and asked me if I was working at football west. It turned out she was a freelance football/sponsorship agent and she'd read my Around the Ground article, I was a truly humbling experience.
I believe I have come a long way to from that fella who got lost on his way to his first day of work experience all those weeks ago. I believe I have learnt a fair bit not only how PR functions in a working, breathing environment but a little bit about myself. I think before work experience I doubted my abilities but by basically being thrown in the deep end I think I’ve managed to swim.
Looking back I accomplished a lot in not a very large time frame, and for that I am proud of myself. It was incredibly rewarding seeing my work displayed on a state wide scale, I mean some small parts of my writing was in the same magazine as Craig Fosters, not many people can claim that.
My last day to be honest was quite routine I went there as per usual and was set to work on the around the grounds article which I did weekly, and then was tasked to finish my updating of the coordinates for the site. Unfortunately it wasn’t a very long day my mentor Chris, had to go to a conference so regrettably it was cut short. I will have fond memories of Football West, I was given a Football West shirt to commemorate my time there.
During my time there, there was one point where hit really hit that this was for real and surprisingly I wasn't behind a desk or even at Football West, of all places it was at the Leederville Hotel Night Club. I was drink with old work friends and a friend of a friend mine who I’d only had limited interaction with approached me and asked me if I was working at football west. It turned out she was a freelance football/sponsorship agent and she'd read my Around the Ground article, I was a truly humbling experience.
Sunday, June 5, 2011
Two Sides to a Coin. Part 12
Unfortunately I was unable to attend my weekly position at football west due to coming down with the flu, it was disappointing for it would have been my second lat time there.
I was also disappointed on missing out on seeing the June edition of Beyond 90, in which I help research the main article about the West Australian members of the Matilda's which I stated on in my last post.
I am now fully recovered and very keen for my last day at Football West, it will be a sad day due to the fact that it is my last day but looking back at all I have achieved and done there I can hold my head high and be proud.
I was also disappointed on missing out on seeing the June edition of Beyond 90, in which I help research the main article about the West Australian members of the Matilda's which I stated on in my last post.
I am now fully recovered and very keen for my last day at Football West, it will be a sad day due to the fact that it is my last day but looking back at all I have achieved and done there I can hold my head high and be proud.
Thursday, June 2, 2011
Two Sides to a Coin. Part 8,9,10 and 11
Seeing as I have fallen behind and gotten very slack with my posts, I've decided to do a May Mega Month, where I collect all my work from over the month of May in one blog post.
Ok here it goes, in the month of may I wrote 4 Around the Ground articles, each one approximately three pages long so, what’s that? That’s 12 pages of writing straight off the bat for May. In those articles I covered Floreat Athena's season revival, and their historic grudge match against rivals Stirling Lions. I wrote about how Balcatta managed to maintain its season dominance over the league but only narrowly holding on to top spot by one point. I saw the NTC consistently defeated which shed light on the question, if teams are playing in a league where they don’t receive points for games, is the thrill to win lost?
In the month of May I was also assigned tasks of researching not only for Football West own e-magazine Beyond 90, but for press releases and letter's to the board. Some of the research items I looked into was the history of Stirling against Floreat this was in conjunction with a Sunday Times reporter which was very exciting at the time, it was also rewarding the fact that, on the following Sunday I looked in the paper and saw my research in a state newspaper. I've also been asked to research the Matilda's this is for a piece in the Beyond 90 June edition, with the Women’s 2011 Germany World Cup about to kick off later in the year I had to write bio's and a set of questions for four West Australian Matilda's including the West Coast player Daniel Kerr's younger sister Samantha Kerr. There were other small items like comparing our own disabilities program to that of other states, and when other clubs asked for it a summary of another club's performance.
May was also the month where Football West also received another corporate sponsor My Solar, which now has its name to the Masters, Sunday, and my very own Metropolitan Leagues. I played a small part in the rebranding of the three leagues but it was still an invaluable experience.
May was also the month where Football West's marketing manager Ben Fitzpatrick left the company, details weren't really revealed to me but I believe it was on good terms, what this meant was that in Bens absence Chris assumed both roles, needless to say I was there too. I only get a very small amount of exposure to advertising and marketing but I am very interested in it, I find the psychology and artistic flare is advertising and marketing interesting.
I was also involved in writing many press releases, most were purely internal but there was a press release that I was very proud of that was circulated amongst not only the stake holders but media outlets as well. It was concerning Football West very own inclusion program where kids with disabilities can play the world game together under supervision, whilst participating in programs to develop their football skills.
With all of the PR heavy stuff as stated above I was also given some boring yet essential office work as well, it including organising some match cards and updating the Football West sever coordinates for the grounds.
All in all I was kept very busy at Football West during the month of May and I believe I have learnt a wealth of knowledge, whilst being there and it was a great experience all the same with only two more weeks left there I can only assume there will be more of the same to come.
Ok here it goes, in the month of may I wrote 4 Around the Ground articles, each one approximately three pages long so, what’s that? That’s 12 pages of writing straight off the bat for May. In those articles I covered Floreat Athena's season revival, and their historic grudge match against rivals Stirling Lions. I wrote about how Balcatta managed to maintain its season dominance over the league but only narrowly holding on to top spot by one point. I saw the NTC consistently defeated which shed light on the question, if teams are playing in a league where they don’t receive points for games, is the thrill to win lost?
In the month of May I was also assigned tasks of researching not only for Football West own e-magazine Beyond 90, but for press releases and letter's to the board. Some of the research items I looked into was the history of Stirling against Floreat this was in conjunction with a Sunday Times reporter which was very exciting at the time, it was also rewarding the fact that, on the following Sunday I looked in the paper and saw my research in a state newspaper. I've also been asked to research the Matilda's this is for a piece in the Beyond 90 June edition, with the Women’s 2011 Germany World Cup about to kick off later in the year I had to write bio's and a set of questions for four West Australian Matilda's including the West Coast player Daniel Kerr's younger sister Samantha Kerr. There were other small items like comparing our own disabilities program to that of other states, and when other clubs asked for it a summary of another club's performance.
May was also the month where Football West also received another corporate sponsor My Solar, which now has its name to the Masters, Sunday, and my very own Metropolitan Leagues. I played a small part in the rebranding of the three leagues but it was still an invaluable experience.
May was also the month where Football West's marketing manager Ben Fitzpatrick left the company, details weren't really revealed to me but I believe it was on good terms, what this meant was that in Bens absence Chris assumed both roles, needless to say I was there too. I only get a very small amount of exposure to advertising and marketing but I am very interested in it, I find the psychology and artistic flare is advertising and marketing interesting.
I was also involved in writing many press releases, most were purely internal but there was a press release that I was very proud of that was circulated amongst not only the stake holders but media outlets as well. It was concerning Football West very own inclusion program where kids with disabilities can play the world game together under supervision, whilst participating in programs to develop their football skills.
With all of the PR heavy stuff as stated above I was also given some boring yet essential office work as well, it including organising some match cards and updating the Football West sever coordinates for the grounds.
All in all I was kept very busy at Football West during the month of May and I believe I have learnt a wealth of knowledge, whilst being there and it was a great experience all the same with only two more weeks left there I can only assume there will be more of the same to come.
Monday, May 2, 2011
Two Sides to a Coin. part 7
I had officially gotten over my dislocated toe by this week which was good because I had a fair bit of walking to do.
Once again my first task of the day was to do the write up for the Around the Grounds which by now I was getting quite good at, even Chris commented on that he had less to edit this week and that it was my best so far which is always a good sign.
Due to it being the first week of holidays Football West kept up its annual school holiday Football Clinics held every holiday. I got to get out of the office to take photos of the clinic and will most probably end up writing the piece on how it went. It was a good little break from the computer screen, and I'd never really used a large high tech camera before it was a new experience for me and I found it quite easy and fun to be honest.
After writing another press release I was asked to help out in cleaning out the back storage area, as Chris somehow managed to explain that me cleaning was relevant to Public Relations, the lesson was presentation is everything. Mind you it wasn't just me by my self there were other helping as well but I was quite glad when it was over.
Once again my first task of the day was to do the write up for the Around the Grounds which by now I was getting quite good at, even Chris commented on that he had less to edit this week and that it was my best so far which is always a good sign.
Due to it being the first week of holidays Football West kept up its annual school holiday Football Clinics held every holiday. I got to get out of the office to take photos of the clinic and will most probably end up writing the piece on how it went. It was a good little break from the computer screen, and I'd never really used a large high tech camera before it was a new experience for me and I found it quite easy and fun to be honest.
After writing another press release I was asked to help out in cleaning out the back storage area, as Chris somehow managed to explain that me cleaning was relevant to Public Relations, the lesson was presentation is everything. Mind you it wasn't just me by my self there were other helping as well but I was quite glad when it was over.
Two Sides to a Coin. part 6
My first day back after getting my toe dislocated, and I was back into the swing of things. Starting it off was the usual around the grounds spiel about the upcoming weekend's match ups in the All Flags State League, and the finishing pre-season Night Series League.
My mentor Chris also gave me a book to have a look through whilst there, basically it was all about style of writing. Chris went through the book and pointed out where and what Football West uses in terms of style of writing and how I could implement it into the work he was assigning me.
I went through the book a bit further after finishing work, Chris allowed me to keep it till next week. I found the book to be a lot like the text book we needed in the Edit Texts unit in the Certificate IV, but personally I found it to be easier to read opposed to the Cert IV book. The book was if I recall correctly, Style.
My mentor Chris also gave me a book to have a look through whilst there, basically it was all about style of writing. Chris went through the book and pointed out where and what Football West uses in terms of style of writing and how I could implement it into the work he was assigning me.
I went through the book a bit further after finishing work, Chris allowed me to keep it till next week. I found the book to be a lot like the text book we needed in the Edit Texts unit in the Certificate IV, but personally I found it to be easier to read opposed to the Cert IV book. The book was if I recall correctly, Style.
Monday, April 18, 2011
Two Sides to a Coin. Part 5
Unfortunately I was unable to attend work this week due to getting my toe dislocated in my Sunday football game. As disappointing as it is not being able to go, at least it was in football.
On a positive note doctor's say i should be right as rain for next though.
On a positive note doctor's say i should be right as rain for next though.
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